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Job Benefit

  • Laptop
  • Insurance
  • Travel opportunities
  • Incentive bonus
  • Health checkup
  • Training & Development
  • Salary review

Job Description

1. STRATEGY:

- Participate in the process of EVP assessment & building process with HR department, lead the research for EVP.

- Lead researching current brand positioning and developing a unique brand identity that will connect with target audience for Employer Branding

- Build Employer Brand & Comm mid-term strategy (3-5 years) for Greenfeed Group and its translation across operating industries/companies.

- Responsible for yearly planning, key initiatives & budget of Employer Branding and Communication

2. LEAD EXECUTION

- Planning: Steer & guide team member in planning campaign across channels/touchpoint.

- Creative: lead the development and refinement of the brand’s messages and creative designs

- Performance: collaborate with digital team to ensure & optimize performance

- Brand Awareness: responsible for increase of brand awareness & brand association.

3. COLLABORATION

- Connect different business' needs or activities to integrate the campaign into companies' in the Group.

- Partner with HR teams for the purpose to create EVP and key projects’ development, deployment, and enhancement of strategies.

4. TEAM DEVELOPMENT

- Develop the Employer Branding & Comm team as internal service

- Play a mentorship role to key brand marketing personnel, assisting in the execution of their duties upon request, ensuring their professional growth.

Job Requirement

  • Uphold personal values towards delivering qualities to people and life
  • Passionate, positive and engaged individual with 8+ years of experience in brand building (experiences in FMCG is a good plus) who have the capacity to cope with short term issues, while still keeping the end vision and objective well ahead of him/her.
  • A marketer with strong brand mindset and communications skills
  • Curious individuals who are able to make informed decisions using all the data, facts and figures analysis available but comfortable enough to use their gut feeling and instinct when these are missing.
  • People able to collaborate with a very diverse group with different professional and cultural backgrounds, turning them into an effective and powerful team

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